Privacy Policy

Last updated: July 1, 2026

This Privacy Policy explains how Derderian Law, PC collects, uses, discloses, and protects information when you visit our websites, contact us, or interact with our online advertising. It also describes the tracking technologies we use and the privacy choices and rights available to you, including under California law.

Derderian Law, PC (“Derderian Law,” “the Firm,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy (“Policy”) applies to our websites, including laemployeelaw.com and derderianlaw.com, and any related pages, forms, or landing pages that link to this Policy (collectively, the “Sites”). By using the Sites or contacting us, you agree to the practices described here. If you do not agree, please do not use the Sites.

1.Information We Collect

We collect information in three ways: information you provide to us directly, information collected automatically through tracking technologies, and information we receive from advertising and analytics partners.

Information you provide

When you complete a contact or case-review form, call us, email us, or otherwise communicate with us, we may collect your name, phone number, email address, the details you choose to share about your employment situation and legal matter, and any other information contained in your message. Because you may describe your workplace, employer, and legal issue, the information you submit can be sensitive. Please do not include confidential or highly sensitive details until an attorney–client relationship has been established in writing.

Information collected automatically

When you visit the Sites, we and our third-party partners automatically collect certain information using cookies, pixels, tags, and similar technologies (described in Section 2), including:

  • Your IP address and the general location (such as city or region) derived from it;
  • Device and browser type, operating system, language, and screen or display settings;
  • The pages and content you view, links you click, and how you navigate the Sites;
  • The website, search, or advertisement that referred you, including click identifiers such as Google’s gclid and Meta’s fbclid;
  • Dates, times, duration, and frequency of your visits; and
  • Similar usage, diagnostic, and analytics data.

Information from advertising & analytics partners

We receive information from advertising and analytics providers (such as Google and Meta) about how you interact with our ads and Sites. This may include aggregated and de-identified performance metrics and, in some cases, hashed or pseudonymous identifiers used to measure and improve our advertising.

Call information

If you call a phone number listed on the Sites, we (and any call-tracking provider we use) may collect the number you call from, the advertisement, keyword, or page associated with your call, and the date, time, and duration of the call. Where we record or monitor calls for quality or training, we do so only in accordance with applicable law; California is a two-party consent state, and any recording is subject to appropriate notice and consent.

2.Cookies, Tags, Pixels & Similar Technologies

Cookies are small text files stored on your device. Pixels (also called tags, web beacons, or clear GIFs) are small snippets of code or tiny images that allow us and our partners to record activity, set or read cookies, and measure the performance of our Sites and advertising. We refer to these collectively as “Tracking Technologies.” We use the following categories:

  • Strictly necessary, enable core Site functionality, security, and load balancing. These cannot be switched off in our systems.
  • Analytics / performance, help us understand how visitors find and use the Sites so we can improve them.
  • Advertising / targeting, used by us and our advertising partners to deliver, measure, attribute, and optimize ads, including showing you our ads on other websites and platforms (“remarketing” or “retargeting”) and building advertising audiences.

The specific Tracking Technologies used on the Sites by us or our partners include:

  • Google Analytics 4 (GA4). A Google analytics service that uses cookies (for example, _ga and _ga_<container>) and identifiers to measure Site traffic, sessions, and usage. This information is processed by Google. See Google’s Privacy Policy and how Google uses data from sites that use its services.
  • Google Ads conversion tracking & remarketing. Google tags and cookies (for example, _gcl_au and the Google “Conversion Linker”) that measure conversions from our ads, attribute form submissions and calls to specific ads or keywords, and allow us to show ads to prior visitors across Google Search, the Google Display Network, YouTube, and Google partner sites. This may use the gclid click identifier.
  • Google Tag Manager (GTM). A tag-management container we may use to deploy and manage the tags described here. GTM itself is not generally used to set tracking cookies, but it loads the tags that do.
  • Meta Pixel & Conversions API (Facebook / Instagram). Meta Tracking Technologies (including the _fbp cookie and the fbclid identifier) that measure conversions and allow us to build, target, and measure advertising audiences, including Custom Audiences and Lookalike Audiences, and to retarget visitors on Facebook, Instagram, and the Meta Audience Network. We may also transmit certain event data to Meta server-to-server through the Meta Conversions API. See Meta’s Privacy Policy.
  • Other advertising tags. We may use comparable conversion and retargeting tags from other platforms, such as the Microsoft Advertising (Bing) UET tag and the LinkedIn Insight Tag, for advertising measurement and audiences.
  • Call tracking. We may use a call-tracking provider that uses cookies and dynamic phone-number insertion to attribute phone calls to the ad, keyword, or page that generated them.
Note: The specific vendors, cookies, and technologies we use may change over time as we adjust our marketing. This section describes the categories and primary providers involved; the presence of any specific cookie depends on your settings and how you reached the Sites.

3.How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries, evaluate potential legal matters, and provide legal services;
  • Contact you by phone, text message, or email about your inquiry or matter;
  • Operate, maintain, secure, and improve the Sites and our services;
  • Measure and improve our marketing and advertising, including conversion tracking, attribution, audience building, and retargeting;
  • Detect, investigate, and prevent fraud, abuse, security incidents, and technical issues; and
  • Comply with our legal, regulatory, and professional obligations, and establish, exercise, or defend legal claims.
Text messages: If you provide your phone number, you consent to be contacted at that number by phone or text message regarding your inquiry. Message and data rates may apply, message frequency varies, and you may reply STOP to opt out of text messages at any time.

4.How We Disclose Information

We do not sell your personal information for money. We may disclose information as follows:

  • Service providers. Vendors that process information on our behalf under contract, such as website hosting, form and intake processing, customer-relationship management, call tracking, email, and analytics providers.
  • Advertising & analytics partners. Providers such as Google and Meta, in connection with measuring, delivering, and optimizing our advertising, as described in Section 2.
  • Professional advisors and co-counsel. Where appropriate and subject to confidentiality obligations.
  • Legal, safety, and compliance. To comply with applicable law, legal process, or lawful government requests; to enforce our terms; or to protect the rights, safety, and property of the Firm, our clients, or others.
  • Business transfers. In connection with a merger, acquisition, reorganization, or sale of assets.
Important. Advertising and California law: Although we do not sell personal information for money, our use of advertising Tracking Technologies (such as the Google and Meta tools above) may be considered a “sale” or “sharing” of personal information for “cross-context behavioral advertising” under the California Consumer Privacy Act. You can opt out, see Sections 5 and 6.

5.Your Cookie & Advertising Choices

You have several ways to control Tracking Technologies and advertising:

  • Google. Manage personalized Google ads at adssettings.google.com, and opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on.
  • Meta. Adjust your ad preferences within your Facebook and Instagram account settings.
  • Industry opt-out tools. Opt out of many participating companies through the NAI and the DAA (YourAdChoices); for mobile apps, use DAA AppChoices.
  • Browser controls. Most browsers let you block or delete cookies and clear your advertising identifiers. Blocking some cookies may affect how the Sites function.
  • Global Privacy Control (GPC). We recognize the GPC browser signal as a valid request to opt out of the sale or sharing of personal information where required by law.
  • Do Not Track. Because there is no common industry standard for “Do Not Track” browser signals, our Sites do not currently respond to them; we honor GPC as described above.

6.Your California Privacy Rights

If you are a California resident, the California Consumer Privacy Act, as amended (“CCPA/CPRA”), provides you certain rights regarding your personal information.

Categories of personal information we may collect

In the past twelve months, we may have collected the following CCPA categories of personal information, from the sources and for the purposes described in this Policy:

  • Identifiers, such as name, email address, phone number, IP address, and online identifiers;
  • Commercial information, such as the services you inquire about or request;
  • Internet or other network activity, such as browsing and usage data and interactions with our ads and Sites;
  • Geolocation data, general location derived from your IP address;
  • Inferences, drawn from the above, for example to reach relevant audiences for our advertising; and
  • Sensitive personal information, which may include the contents of the communications and legal-matter details you choose to share with us.

Your rights

  • Right to know / access the personal information we have collected about you;
  • Right to delete personal information we have collected, subject to exceptions;
  • Right to correct inaccurate personal information;
  • Right to opt out of the sale or sharing of personal information for cross-context behavioral advertising;
  • Right to limit the use and disclosure of sensitive personal information; and
  • Right to non-discrimination for exercising your privacy rights.

How to exercise your rights

You may submit a request by emailing privacy@laemployeelaw.com, calling (818) 588-4050, or using the contact form on our Sites. We will take steps to verify your identity before responding, and you may use an authorized agent to submit a request on your behalf. To opt out of sale/sharing, you may use the methods in Section 5 and enable the Global Privacy Control signal, which we treat as a valid opt-out request.

Please note: Information that is subject to the attorney–client privilege, the attorney work-product doctrine, or professional records-retention obligations may be exempt from certain requests. California’s “Shine the Light” law also allows residents to request information about disclosures to third parties for their own direct marketing; we do not disclose personal information for that purpose.

7.Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to provide legal services, comply with our legal, regulatory, and professional obligations (such as records-retention rules applicable to attorneys), resolve disputes, and enforce our agreements. Retention periods vary depending on the type of information and the context in which it was collected.

8.Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, and disclosure. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

9.Third-Party Websites

The Sites may contain links to third-party websites and services that we do not control, including social-media platforms and the advertising and analytics providers referenced above. This Policy does not apply to those third parties, and we encourage you to review their privacy policies.

10.Children’s Privacy

The Sites are intended for adults and are not directed to children. We do not knowingly collect personal information from children under 16. If you believe a child has provided us personal information, please contact us so we can take appropriate action.

11.No Attorney–Client Relationship; Attorney Advertising

Submitting a form, sending an email, or calling us does not create an attorney–client relationship. An attorney–client relationship is formed only upon a signed written engagement agreement. Please do not send confidential or time-sensitive information to us until such a relationship has been established. The Sites and this Policy constitute attorney advertising. Prior results do not guarantee a similar outcome.

12.Changes to This Policy

We may update this Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page, and material changes will be posted here. Your continued use of the Sites after an update indicates your acceptance of the revised Policy.

13.Contact Us

If you have questions about this Policy or our privacy practices, or wish to exercise your rights, contact us at:

Derderian Law, PC
101 N Brand Blvd, Suite #1450
Glendale, CA 91203
Phone: (818) 588-4050
Email: privacy@laemployeelaw.com